See why Digital Marketing Agencies and hundreds of other companies use Crystal Ball
Marketing Attribution Monitoring
Uncover the impact of visitor touchpoints and understand events influencing site traffic and conversions.
Crystal Ball provides critical context to your analytics, allowing you to make informed, data-driven decisions.
Integrate Crystal Ball with more than 4000 apps via Zapier to automatically add annotations for each new Ads campaign created, email promotion sent, new website version released, social media campaigns executed, and much more.
Track your progress on social channels and monitor how your content is performing with visual reports. Automate annotations for every new post, when it reaches a goal or a paid campaign.
Google updates, media mentions, holiday observances, website blackouts, search engine result positions, and just about anything that can impact your website traffic. Automated annotations help ensure that your data is fully contextualized and that critical events are captured and logged.
Our action alerts complement automated annotations by notifying you by email and SMS about key events that can impact your business. Get alerts about upcoming retail marketing dates, global holiday observances, Google and WordPress updates, and weather alerts so you can capitalize on opportunities and mitigate risks. You’ll also be alerted immediately if your site is offline or down unexpectedly.
Like a Sticky Note on Your Analytics Charts
“When something is occurring, the chronology is clear: it’s happening now. “Now” steadily fades with the passing days, weeks, and months, quite harmlessly for most people. For Web analysts, however, this kind of oblivion can be fatal. How can we begin to measure the impact of any circumstance on website (or mobile app) behavior if we can’t remember when it happened?”
Your analytics data is trying to tell you something. Crystal Ball’s suite of annotation tools provides critical context to your data charts that allow you to visualize what happened and when it happened so you can make better data-driven decisions. Try it Now Free!